Coming soon / A home for photography
Share your work.
Get discovered
by color.
Find photography that fits your space, or share your work and turn it into professional prints. For photographers, printing and shipping are handled for you.
Built for photographers, always. Color will never include video.

A different way to discover
Start with a color.
Find something you love.
Build a palette of up to five colors, or take a photo of a room to find its colors. Discover artwork that fits, then keep your favorites together in a project.
How it works
Your work. Ready for someone’s wall.
01
Upload your work
Upload in the app or bring a batch into Artist Studio on desktop. Your drafts stay together, ready to finish and publish on desktop, phone, or iPad.
02
Make it yours
Pick colors directly from your photo and save up to five palettes per artwork. Set your earnings and offer open or limited editions, with print sizes suited to your original image.
03
Let color connect
People discover your work through color and save it to their projects. When a print sells, WHCC handles production and shipping.
A home for your portfolio. $12 per billing month.
Artist memberships help keep Color ad-free and support moderation to reduce spam. Eligible new memberships can receive sales-only billing: $0 without qualifying sales and $12 in a billing month with a sale. Eligibility and exact terms are confirmed during setup.
Who is Color for?
Photographers sharing and selling their work, people collecting photography, and interior designers finding pieces for a space. Browse, build palettes, and save projects for free.
Who makes and ships the prints?
WHCC produces and ships our unframed photographic and fine art prints. Choose from five paper finishes, with sizes suited to the original image. Artists can order a sample to check their work in print. Explore the print guide.
What does it cost?
Browse, build palettes, and save projects for free. Prints are purchased separately. Standard artist membership is $12 every billing month with 500 published artworks and 500 private drafts. Eligible artists may receive sales-only promotional billing. Your exact terms are confirmed during setup. See membership and print pricing.
Do I keep ownership of my photographs?
Yes. You retain ownership of the photographs you upload. Color displays the work you choose to publish and uses your print files to fulfill orders. Public galleries display optimized previews of your photographs. Read the Terms.
Are my room photos and projects private?
Your room reference photos, private projects, and notes aren’t visible to other Color users. Photographs and palettes you choose to publish appear separately on your public profile. Read the Privacy Policy.
Who qualifies for Founding Artist access?
Join the waitlist before February 1, 2027 (UTC), then sign up for Color and set up your artist profile with the same email address. Founding artists receive complimentary Ultimate membership, with unlimited active listings, for life. Print production, shipping, applicable tax, and the 15% fee added to artist earnings still apply.
When can I join?
Color is preparing for launch. Join the waitlist and we’ll email you when early access opens. Photographers, artists, and art lovers are all welcome; joining the list doesn’t require a paid plan.
Be part of what’s next
Join Color early.
Join the waitlist for early access, whether you’re sharing photography or finding a piece for your space.
Founding artists get Ultimate for life.
Join before February 1, 2027 (UTC) for complimentary artist membership. Use the same email when setting up your artist profile. Print costs and selling fees still apply.
See eligibility and fees